Dynamic Business Plan

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Dynamic Business Plan

For Serious Entrepreneurs

- Step 1 of 33

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• Nature of your project

• Opportunity you want to seize

• What are the timelines and revenue targets for your project?

• What solutions do you offer your customers?

• Where does your business stand in today's market?

• What are your company's main initiatives at the moment?

• Where is your business located?

• How long have you been in business?

• What changes have you seen since you started?

• What products or services do you currently sell?

• How much of the overall revenue does each product or service represent?

• What is your current sales level?

• How much money do you need for your project?

• How do you plan to invest the money?

• Who are the main leaders or advisors of your company?

• What experience do they bring to their role?

• What are their current responsibilities within the company?

• What are the (internal) weaknesses or (external) threats of your company that could hinder your business plans?

• Are you facing a shortage of skilled labor?

• Is there a risk that you will lose your customers to a competitor?

• Are there any changes to laws or regulations that may impact your business?

• How will you monitor, measure and respond to these risks?

• What solution(s) do you offer your customers?

• What is the current situation of your company?

• How is it positioned within the sector or market?

• What are your company's main initiatives at the moment?

• Where is your business located?

• How long have you been in business?

• What changes have you seen since you started?

• What does your organization do?

• What solution(s) do you offer to customers?

• Your vision statement describes the goal you want to achieve, your future goals.

• Your values describe your company's culture and give insight into what customers can expect when doing business with you.

• What is happening in your industry, or in your market, that could have a positive or negative impact on your business?

• Have you noticed an increase in demand for a product or service?

• Have you observed any demographic changes? Is your clientele aging?

• Is your current product or service offering at risk of becoming outdated, forcing you to adapt it?

• Have new competitors emerged?

• Could new regulations or tax or trade laws affect your business?

• Are new technologies disrupting your industry?

• What is your plan to address emerging technology trends in your industry?

• What technologies do you use and how do you keep them up to date?

• How do your suppliers and customers use technology? Is this usage evolving? Note: Technology can impact your core business as well as business processes, hiring, supply chain, and customer purchasing behavior.

• Are there any regulatory or legal changes that affect your products, services or industry?

• Have you seen anything in the news about free trade agreements or environmental protection, for example?

• Do you work in a highly regulated sector, such as health care? Note: Industry associations often have a list of recent or impending regulatory changes affecting their members.

• What group of clients do you serve?

• How big is your customer base? Is it increasing? Change?

• How has customer behavior changed over time?

• Have new products or services emerged?

• Has the supply chain changed?

• Are there any regulatory changes that affect your potential customers or their ability to purchase your products or services?

• Describe your ideal customers.

• What are their needs?

• Are their purchasing habits changing?

• What products or services do you currently sell?

• How much of the overall revenue does each product or service represent?

• How do your products or services fit into the overall market?

• How can your products or services evolve to respond to market changes?

• Who are your direct competitors?

• Who sells similar products or services in your market?

• Do you also have indirect competitors?

• Are there companies that disrupt or harm your industry, or sell a new product or service that could supplant yours?

• In your opinion, what are the vulnerable aspects of your competitors?

• What do they do well?

• What would make customers choose your product or service over those offered by your competitors?

• How is your product or service different?

• What unique solution(s) do you offer?

• Do you use your own means to offer your product or service?

• Do you offer competitive payment terms or guarantees to your customers?

• What are your conditions of sale?

• What products or services do you offer?

If you offer online or virtual consulting services, name the Internet service providers and external web security providers.

• How do you reach customers and how do you make sales?

• What technological and human resources are in place to support your advertising?

• How do you price products or services?

• How do you ensure the distribution of your products or the provision of your services?

• Is there an external element that could affect your prices or distribution/delivery methods?

• Does your company offer guarantees regarding price, level of service, delivery times, etc.?

• Are your products covered by a warranty (e.g., parts and labor)?

• What happens if your products or services are not available when the customer needs them?

• Indicate the locations of your company (stores, offices, production facilities).

• Briefly describe each location.

• What are the opening hours?

• Does location affect your business and sales?

• Does the property belong to you? Do you have a mortgage?

• Are you a tenant or landlord? What are the terms and conditions?

• What type of equipment do you rely on to conduct your business?

• Will you need to purchase new equipment or replace or upgrade existing equipment shortly?

• Do you have the right equipment to adapt to changes in the market?

• Do you need to acquire new technologies to remain competitive and serve your customers?

• What is the expected cost of these new technologies, including purchase, monitoring and maintenance? Note: Some maintenance costs may include those related to data storage and security.

• What types of permits, monitoring and inspection are required to ensure your business complies with environmental regulations?

• Are you subject to regulations on compliance, pollution monitoring or packaging of hazardous waste?

• Determine regional, national and international laws or regulations that affect your business.

• Are there any new regulations or laws (already in place or to come) that could have an effect on your business?

• Provide the name, title, brief biography and detailed responsibilities of each member of the management team.

• Do you have lawyers, accountants, financial advisors, trade and distribution consultants or external sales representatives that you regularly use for advice and support for your business?

• Are there non-managerial employees who are an integral part of the company?

• Can you think of an employee whose absence would affect the smooth running of the company?

• Is there a person or group of people whose constant presence is required to ensure the proper functioning of the business?

• Mention any internal or external events that could result in an adjustment to your schedule.

• Do you have the right employees and leaders in place?

• Could there be delays in the development or delivery of products?

• Is there anything that could impact your cash flow?

• How will you monitor and mitigate these risks?

• What is your plan B?

• What is your goal?

• What is your target completion date?

• How much money will you need to complete the project?

• What will be your financial participation in the project?

• Will you need new equipment or real estate?

• Do you need to hire new employees?